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metadata · metadata.description.missing

Missing meta description

A 140–160 character meta description summarises the page for search engines and click-through.

Why it matters

Google pulls random text from the page when no description is set — often missing your value prop and CTA.

Example fix

<meta name="description" content="One to two sentences (140–160 chars) summarizing this page." />

Authoritative reference

https://developers.google.com/search/docs/appearance/snippet

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